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Unbox The First Frame

 
 
 

CLIENT

Pixel

MY ROLE

Lead Designer, Stylist, Art Director, Creative Strategist

TEAM

Karl Shakur, Jacqueline DiMaria, Anna Zhou, Julia Kley

AWARDS

Gold Viddy: Short Form Web Videos Travel/Adventure

An innovative, dynamic journey of a Canon camera, from its unboxing to the stunning creative output.

Partnering with the talented Karl Shakur, we capture each step from the creator's POV, showcasing Canon as your creative partner, elevating storytelling and craft. Unbox the First Frame, with Canon.

 
 
 

NYC

An amateur creator embarks on their first shoot. This edition captures the raw excitement and discovery of using a Canon camera for the first time, highlighting the transformative journey from unboxing to capturing their first frame.

 
 
 
 

THAILAND

Three friends set out on their Thailand adventure, capturing their journey through captivating photos and videos. From long exposures to vlogging, portraits, and beyond, we showcase their creative process and the moments leading up to that first iconic frame.

 
 
 
 

SEATTLE

A solo adventurer explores Seattle with the Canon R100 camera, capturing rainy weather, dynamic portraits, nature shots, and long exposures. We showcase his artistic process and the moments leading up to that first iconic frame, rain or shine.